BRANDING & IDENTITY DEVELOPMENT SERVICES
Whether you’re a solopreneur, small business or larger firm your brand is your mission. You should live it and feel it in everything you do for your business. It’s your code of conduct, your distilled essence and your marching orders to take over the market. Through intuitive research & competitive analysis we’ll reveal your motivational power and translate that into a brief full of unique language, fonts, color palettes, elements and logos.
DISCOVER
Discovery sessions start with in-depth questionnaires and discussions. Together we’ll explore your inspirations, we’ll determine your target audience, research competitors, and organize all of this information into a brand strategy to build the foundation of your project. The basis of all great design is research and analysis.
DISTILL
With your constructive feedback we then make refinements that successfully showcase your brand ethos and goals. By the completion of this step you’ll have a brand board with finalized color palette, primary and secondary logos, fonts and inspirational imagery.
IDEATE
Here the foundational work of the brief comes together into visual form. We’ll review up to two design directions suggesting the visual guidance for logo design and branding elements. These will include mockups, color palettes and process explanation so you can really envision the overall brand messaging.
MANIFEST
Creating a unique, eye-catching logo and corresponding assets are only the first step to building your brand. You’ll receive guides and tools with your final files that will assist you or your marketing team in deploying your brand strategy keeping your identity relevant over time and across platforms.